Eureka Climb

I have been working with King Performance for some years now. Ben, Director at King Performance, contacted me to discuss the redesign of the event logo and also to quote on the event collateral. This included, print design, in the format of posters, DLs and press ads as well as web banners, t-shirt design and custom one-off signage. The brand now evolves each year.

During the 2012 Eureka Climb, there was a participant involved in a one-off “Mount Everest Challenge” whereby he climbed the Eureka Tower 33 times in one day. I designed the artwork for his singlet, worn on the day, which featured on the cover of the Herald Sun newspaper the following day.